Few people embody the true spirit of a Style Icon quite like Adriana Kaegi. A fearless fashion trailblazer, cultural visionary, and committed changemaker, Kaegi's influence transcends trend cycles—she has shaped generations of performance, fashion, and creative expression with unmistakable originality and purpose.

Long before sustainability became a buzzword, Kaegi was quietly creating eco-conscious accessories using recycled silk yarn. Her hand-crocheted pieces were not only environmentally thoughtful—they were couture-worthy. These one-of-a-kind items were carried in high-end boutiques across the globe and celebrated in Vogue, The New York Times, and Paper Magazine, placing her decades ahead of her time.

Supporting a Global Cause

Kaegi's involvement in the 2025 Style Icon competition amplifies the event's mission: celebrating creativity while driving meaningful change. Every vote and donation helps the Elton John AIDS Foundation continue its global work to end HIV stigma, expand access to care, and support the communities that need it most. 

To support Adriana Kaegi in the competition or learn more about the Style Icon 2025 initiative, please visit: http://Styleicon.org/2025/adriana-kaegi

The Style Icon competition is a fundraiser supporting the Elton John AIDS Foundation's life-saving mission. This year's finalists, including Kaegi, are raising awareness and vital funds to help end the AIDS epidemic and support communities worldwide affected by HIV.

Kaegi's participation has resonated deeply with supporters, many of whom have followed her decades-long journey as an artist, filmmaker, and advocate for creative empowerment.

The Architect of an Era

As the co-founder and visual architect of the iconic band Kid Creole & The Coconuts, Adriana Kaegi didn't just wear fashion—she designed cultural moments. Her theatrical, high-glam costumes electrified stages worldwide and helped define the golden age of downtown New York's music and fashion scene. The bold silhouettes, rich textures, and fearless styling she introduced continue to inspire creatives today.

From Stage to Screen

Kaegi's impact extends far beyond the stage. As a video producer and media entrepreneur, she's chronicled fashion's biggest moments from New York to Paris and Miami. Her editorial-style coverage—distributed via major wire services and featured on MSN.com—has uplifted emerging designers, championed diverse talent, and brought inclusive storytelling to the forefront of the fashion industry.

An Icon of Authenticity

What truly sets Adriana apart is her signature style—an authentic mix of elegance, boldness, and individuality. Whether she's performing, documenting, or curating, her aesthetic remains instantly recognizable. “Style is not about what's trendy. It's about telling your own story,” Kaegi says. That ethos resonates through every look she wears and every story she tells.

Supporting a Global Cause

Kaegi's presence as a finalist in the 2025 Style Icon competition is about more than recognition—it's a powerful act of philanthropy. The event benefits the Elton John AIDS Foundation, supporting critical work to end the HIV epidemic and reduce stigma worldwide. Every vote for Kaegi not only honors her legacy but fuels life-saving care, education, and advocacy.

Supporters can vote for Adriana Kaegi and contribute to the cause at: styleicon.org/2025/adriana-kaegi

Defining the Style Icon of Our Time

From her Swiss roots to global stages, from sustainable fashion to digital storytelling, Adriana Kaegi has redefined what it means to be a style icon—bold, intentional, and impact-driven. Her decades-long career proves that style, when used with vision and purpose, can transform not only how we look, but how we live and give.

Adriana Kaegi doesn't just follow fashion—she defines it. And that's why she deserves to win Style Icon 2025.

Adriana Kaegi Shines as Finalist in the 2025 Style Icon Competition Benefiting the Elton John AIDS Foundation

The 2025 Style Icon competition, a celebration of individuality, creativity, and philanthropy benefiting the Elton John AIDS Foundation, proudly spotlights one of its standout finalists: Adriana Kaegi. A performer, costume designer, and enduring style innovator, her influence has shaped decades of fashion and performance culture.

A Lifetime of Vision & Reinvention

Kaegi, a pioneering creative best known as the co-founder and visual force behind the legendary entertainment group Kid Creole & The Coconuts, has long embodied the fearless originality the Style Icon competition seeks to honor. Her bold, playful, and unmistakably elegant aesthetic helped define an era of music and fashion, blending cabaret glamour with downtown New York edge.

From her early days designing the iconic high-glam costumes that electrified stages around the world, to her ongoing work as a visual storyteller and content creator, Kaegi's style has remained both timeless and forward-thinking. Her looks are always polished, always daring and reflect a lifetime of experimentation, artistry, and authenticity.

"Style is not about what's trendy. It's about telling your own story. I've always believed in dressing with intention, joy, and a bit of humor. Fashion should make you feel alive." — Adriana Kaegi

A Swiss-born visionary, Kaegi has consistently reinvented herself across multiple creative disciplines. As a costume designer, her work has graced international stages, music videos, and major productions. As a performer, she became a global style symbol throughout the 1980s and remains influential today.

Her aesthetic, which is largely self-styled, combines European sophistication with theatrical flair and a signature touch of the unexpected. From structured silhouettes and vibrant color palettes to avant-garde accessories and glamorous tailoring, every look tells a story of confidence and elegance—with a twist.

From Visionary to Founder: How Adriana Kaegi Turned Her Creative Legacy into Addy Media

Drawing on decades of experience as a performer, visual storyteller, and style innovator, Adriana Kaegi founded Addy Media to bring her editorial eye and creative vision to a global audience. With a deep understanding of fashion, culture, and content trends, she built Addy Media into a boutique powerhouse for high-impact digital storytelling. Through strategic partnerships with leading aggregators and wire services, the company delivers engaging video content to top media outlets worldwide—earning over 712 million views in 2024 alone.

Spotlighting Stories That Resonate: Addy Media's Global Impact Through Digital Storytelling

Adriana Kaegi is the founder of Addy Media, a boutique content creation and media distribution company specializing in high-impact storytelling for the digital age. Known for its sharp editorial vision and dynamic production style, Addy Media partners with leading aggregators and wire services to deliver visually compelling video content to top-tier media outlets around the world. In 2024 alone, the company's videos earned over 712 million views, a testament to its ability to craft narratives that resonate globally and generate real engagement across platforms.

About the Elton John AIDS Foundation

Founded in 1992, the Elton John AIDS Foundation is one of the world's leading independent AIDS organizations. The Foundation is committed to ending the AIDS epidemic by funding innovative prevention programs, expanding access to healthcare, and dismantling stigma on a global scale.